Bristol Good Food winner Better Food Company wins Soil Association Organic award

02 October 2013

Key points about this news item Bristol Good Food winner Better Food Company wins Soil Association Organic award


Bristol’s Better Food Company, which earlier this year was awarded for its Outstanding Contribution to Sustainability at the Bristol Good Food Awards, has been declared the Best Independent Retailer at the 2013 Soil Association Awards.


The awards, now in their 27th year, showcase the UK’s best organic food and are considered the most prestigious and widely respected in the organic sector. The award was received on behalf of the Better Food Company by Shop Supervisor Ian Cross and Assistant Manager Edward Temple at a celebration in central London; the presentation was made by broadcaster Hardeep Singh Kohli, a finalist in the first series of BBC TV’s Celebrity Masterchef.


The Soil Association and Bristol Good Food awards are just two of several won by the company this year; it has also received The Fairtrade Business gold mark. Managing Director Phil Haughton says:


“We work so hard to put people and planet first, and to make sure the company lives up to its ethos. This award recognises this achievement, so it’s for us all, staff and customers, and the producers and farmers we work with.”


The Soil Association judges said:


“What is unique about The Better Food Company is that they are outward facing and drive the organic message regarding bees, environment, health and community as much as driving the retail business.


With two thriving stores in Bristol and a customer base growing every year, The Better Food Company offers the best example of independent retailing of organic that extends well beyond the product range and stores. For The Better Food Company, it is a ‘way of life’ and core to their business objectives.


The Better Food Company showed great examples of embracing every opportunity for pulling in more customers, innovating on ranges, communicating through newsletters and staging unusual events to grab the attention of the public.”


The Better Food Company recently held its own Better Food Festival to celebrate its love of and belief in organic food and farming and it is about to launch a month-long Farmers’ Harvest event to champion local fruit and vegetable growers.


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